Improvement
Mar 26, 2025

Product URLs can now include the SKU as an identifier

Product URLs can now include the SKU as an identifier

What does this mean?

With SKU-based product URLs, each product is assigned a unique URL that includes its SKU. This improves product identification and searchability on your website.

Benefits:

  • Uniqueness: Each product has its own unique URL, improving SEO and enhancing the user experience.

  • Easy sharing: Customers can share a direct product URL, making it easier to locate the product later.

Example:

If a product’s SKU is “ABC-123”, the product URL could look like:

https://www.example.com/product/ABC-123

This structure makes product management and usage smoother for both customers and merchants.