Lauri Koskensalo
Head of Growth
2
min read
27.1.2025
In the results, the analysis tool reported no warnings – neither yellow nor red issues. This means that the platform is not only top-speed but also fully optimized in every technical aspect measured by Google.
The Impact of Performance on Search Engine Visibility
Within just 24 hours of the optimizations being published, we received an alert from SEMrush's "Notification of Rank Change" tool. The search result rankings increased by an average of 40%, even though no other variables were changed. This clearly demonstrates how critical speed and performance are in search engine optimization (SEO).
What do optimized results mean?
Why is this important?
Search engines, especially Google, significantly emphasize site speed and performance in rankings. The AI Commerce platform not only meets these requirements – it exceeds them. Such optimization means:
Better search engine visibility
Perfect PageSpeed Insight scores boosted search rankings by an average of 40% without any other changes.Faster user experience
Incredibly fast-loading pages keep customers satisfied and reduce cart abandonment.Search engine-friendly growth
Improving SEO results increases traffic to the online store without additional costs.
How was this achieved?
Achieving perfect results required precise optimization in every area. This included:
Utilization of modern Headless architecture, which separates the frontend and backend.
Minimizing code and optimizing resource loading.
The unique structure of the AI Commerce Cloud platform, which combines performance and scalability.
The results of individual stores may vary
It’s important to note that the results of individual AI Commerce Cloud online stores may vary if third-party partners make modifications to the frontend. These changes can degrade the performance results of individual stores. However, every AI Commerce store has the technical requirements for the best possible scores when the platform’s optimal settings are followed.
Summary
A/B testing clearly shows how performance can improve search rankings and traffic to the online store. If your goal is to achieve the best possible eCommerce experience and search engine visibility, AI Commerce Cloud is the right choice.
